Running Google Analytics on your Website and Seeing Improvements – Not a Secret anymore please!

For the love of the internet and for the want of a better internet experience, lets not keep Google Analytics a secret only known to Internet Geeks and the likes. One of many good things about installing Google Analytics on your website and looking at the results once in a while, you are able to get a fairly good idea if your site content is working or not. With analytics you are able to compare for example this month to the previous month. Visitors went up, pageviews more than doubled, average time on site improved with a couple of seconds but oh no, bounce rates also went up! All this just from the dashboard view before you start drilling down. Suppose it’s a very encouraging tool to work with if you are seeing positive SEO results but a nervous pessimistic tool if the opposite happens. For the average website owner … Continue reading

Optimize Your Website with These Simple Tips – Think Links

As more and more marketing functions move to the web, businesses are at least starting to understand the requirements of ranking for keywords relevant to the business. Most however still don’t understand how Google and other search engines determine who gets top placements. The guidelines here will at least put you in position to achieve higher search engine ranks. Continue reading