Track Search Engines with a traffic analyzer

Depending on your site statistics program, you may also be able to see which search engines are referring traffic to your site. Google Analytics will provide graphical charts to represent site traffic. Don’t expect to get every page ranked in every engine. Some search engines just naturally pick up more pages than others. Search engines are always in a competition for who has the biggest database of web pages. You may find that one search engine may be picking up and ranking almost every page of your site, while another engine only likes your home page. It is also dependent on the popularity of the specific search engine. We’ve dealt with the statistics for many web sites over many years. We believe that Google sends the most traffic. But that doesn’t mean that Google always sends the most quality traffic. Quality traffic (traffic that produces sales) can vary by search engine. One important variable would be the … Continue reading

How blogs can help you with your online business

Now, you might be wondering: How can blogs help me with my business? The answer is plenty. 1. With a blog, you can easily brand yourself as an expert in your subject area and promote yourself all over the net. Blogs have taken a life of its own, and there are many blog directories springing to life. Each blog directory is classified according to various topics of interest, and you can submit your blog to the major blog directories. You can then easily attract readers to your area of specialization, and slowly brand yourself as the expert from the many readers who visit these blog directories each day. The concept is similar to e-zine marketing. 2. Search engine will rank your web site higher if you have a blog on your site. This is because search engine “spider bots” like fresh content, and with a blog, you can just spend 5 – 10 minutes per day posting what … Continue reading

Search Engine Optimization and Ranking Your Website

Search engine optimization (SEO) allows you to position your website in the higher positions of Google and other search engines. This means your website will receive larger and larger volumes of targeted traffic. It’s the biggest traffic driver to websites and the most successful online strategy when it comes to increasing online sales.. Unfortunately, some people don’t know how SEO (search engine optimization) works and what they can expect. Some webmasters still expect that their website will be listed on Google’s first result page after submitting the site to Google. That might have worked eight years ago but it does not work today. 1. SEO takes time You cannot optimize your website today and expect results tomorrow or next week. Search engine optimization takes time. Search engines have to find your new optimized pages, they have to find the new links to your website, they have to update the index, … Continue reading

Maybe they lied to BOTH of us?

I had a website that was a work of art, and a product that was the greatest thing since sliced bread. I was so sure I was going to make a ton of bucks that I even went out and bought a new wheelbarrow to haul all my loot to the bank. But after two months I didn’t have a single sale. Not ONE! And I’ll bet a shiny new nickel that this is what YOU’RE going through today. Y’see, one of the things all the Internet gurus DON’T tell us is that even the best product in the world and the best website in the world ain’t gonna make us a penny, unless we get HITS to our website. LOTS of hits! Bookmark It Hide Sites

Social Marketing vs Generic SEO – What’s The Difference?

There are many different methods of marketing your business website, on-line shop or e-commerce website, but for many business owners there seems to be a bit of confusion between what is considered generic back link building and what is a true social marketing campaign, and more to the point what is the aim of each marketing strategy? Different SEO and web marketing companies will of course employ different methodologies to promote a site and more often than not you get what you pay for so to speak. Equally there is bound to be a crossover in campaign strategies the debate of which could go on for months, but the purpose of this article is to highlight the key differences and aims of each type of campaign not what any single campaign should contain. Generic Search Engine Marketing Typically the aim of a generic search engine marketing campaign (SEM) is to … Continue reading

39 Tools for Marketing Your Small Busíness Online

Thousands of free online marketing tools clamor for attention, with new ones popping up every week it seems. You know you should be doing more to reach out to your customers, but just researching which tools to use can be a vast time investment, even if they don’t require a big financial outlay. Below is a compiled a list of the most popular (or most useful) low-cost or free small business marketing tools. You might be using some of them already, but you’re sure to find a couple that will round out your small business marketing toolkit nicely. And, if you’re just starting out marketing a new business online, this list may help point you in the right direction. Directories The Open Directory – A staple of the SEO crowd, this directory can be tricky to get into but well worth it for the link juice it passes along to … Continue reading

Can Secret Affiliate Income make you any money? Or is it just a SCAM?

l, lets get right into it and find out what exactly is this product. Secret Affiliate Income is created by Frank Michaels. In this product, he is revealing the secrets as an affiliate marketer that allowed him to “sack” his boss, and work from home just with a laptop and internet connection. Now, he would like to share his secrets only with limited number of people who are serious about making money online, as he does not wish to share with too many people and dilute the effectiveness of his methods. I’m not here to assassinate anyone, I’m only here to give an honest review of Secret Affiliate Income. The title itself made you leap out and grabbed your attention to it. With such a novel title, does it has the amount of information and substance for you? Yes, if you are all serious and worked up about your career … Continue reading

Best methods to earn quick money through the internet

Affiliate marketing is one of the best methods to earn quick money through the internet. It is a low cost business because you do not have to fork out a large sum of capital, unlike offline business where huge capital is involved. For online business, you can begin with a simple website and work your way into a full time business. For affiliate marketing, the first thing you need to do is to find products or services which you want sell. Your main objective would be to drive targeted traffic to your website, so that they will buy the product through your link, and you will be able to earn commissions this way. There are many ways for you to drive traffic online, you can use pay per click method, article writing or by building a list of responsive prospects. Which ever method you use, the main thing is to … Continue reading

Right SEO tactic for low and high competition

Depending on the keywords for which you want to get high rankings, you have to employ different tactics. Keywords with less competition require different tactics than keywords with high competition. The effect of different SEO tactics on the position of your website in the search results If you target long keyword phrases with little competition, then the relative value of on-page web page optimization is very high. For example, if you want to be listed for the search term “buy black adidas samba sneaker in knoxville” then it is enough to optimize one of your web pages for that search term because the competition for that search term is not high. You don’t need many inbound links to get high rankings for that keyphrase. The more competitive the targeted keyword is, the higher is the effect of inbound links on the position of your website in the search results. The … Continue reading

How a Blog Can Seriously Help Your Business

If your business website doesn’t have a blog, get one. A blog, if done right, can act as a direct and indirect mechanism that brings large amounts of qualified visitors to your site, many of whom may become customers. This is mostly related to the way blogs interact with search engines and the traffic I am speaking of will come from search engines, mostly Google. Before I explain how you can do this to help your website, let me first give some background on how search engines work, Google in particular. When it comes to optimizing your website (or blog for that matter) for search engines you must always keep in mind two things: on-page optimization and off-page optimization. On-page optimization is the elements of a Web page that better optimize it to be found and ranked well in the search engines. These elements can include on-page content such as … Continue reading

Why Search Engine Optimization (SEO) Matters

If you aren’t yet aware of its meaning, SEO stands for Search Engine Optimization. Simple enough, but just what is SEO and what is it for? This is a more complex matter. Search engine optimization refers to a number of different techniques used for building websites and the content on these sites to improve their placident in the search engine results pages. The idea of SEO is to make your website more visible to web users who search for content with search engines (which is essentially everyone who uses the World Wide Web at all). If your website is a personal page meant primarily for yourself and perhaps a small number of family members and friends, it may not be all that important to you to have a site which is optimized. However, if your website is business oriented, it matters a great deal. Think of it this way: if … Continue reading

Top 7 Google Website Optimizer Tips

Here are our top 7 tips for Google Website Optimizer when you are getting started and looking for fast, actionable feedback to improve your website conversion rates. Keep it Simple Start with A/B Testing and test major page changes with fewer variations. Google offers some sophisticated functionality for performing multivariate tests but remember that these complex tests take much longer to get actionable feedback since much higher traffic and ultimately conversions are necessary. Conversion within 1-click An important lesson we have learned is to use a conversion step within one click of the page you are testing because too many variables can come into play that may drastically impact your testing results when using a conversion step that is multiple steps away. For example, if you are testing the conversion of product detail page changes you likely want to use the cart page as the conversion step (1 step away) … Continue reading

Optimize Your Website with These Simple Tips – Think Links

As more and more marketing functions move to the web, businesses are at least starting to understand the requirements of ranking for keywords relevant to the business. Most however still don’t understand how Google and other search engines determine who gets top placements. The guidelines here will at least put you in position to achieve higher search engine ranks. Continue reading

Find your keyword website ranking on Google, Yahoo and Bing for different keywords

A new service KPMRS helps in finding your website ranks on Google, Yahoo an Bing. Keyword Position Monitoring Report Services. KPMRS is a website rank monitoring services on various search engines for multiple keywords. It tracks the website position for keywords or phrases for a specific URL on Google, Yahoo, Bing and provides a comprehensive report on overall performance and position variation over time, in a nice graphical format. This tool actually queries Search Engines viz Google, MSN and Yahoo and checks whether the URL given by you appears in the first 1000s list based on the keywords given. If your URL is present, it will give you all the information including the number on which it is present, its position and ranking. Supports Google, Yahoo, Bing and even Alexa! It reports on how your keywords are working. Ge regular email alerts for your website’s performance. View Reports of your keywords. Extremely easy to … Continue reading

Search Engine Optimization for Newbies

With so much information – and misinformation – available on the topic of Search Engine Optimization (SEO) it can be tricky trying to separate fact from fiction. Coupled with the fact that SEO changes only slightly less rapidly than the weather, it can be downright overwhelming to know where to start. So, if you’re an SEO newbie looking for a place to start, here’s a look at some Search Engine Optimization (SEO) basics. What Is SEO? Even the most beautifully-designed site won’t do you much good if potential customers can’t find it. That’s where Search Engine Optimization (SEO) comes in: SEO helps ensure your site is more visible in the search engines, drive qualified traffic to your website, and convert that traffic into actual customers. In short, SEO increases your website’s rankings in the search engines by making the pages within your site more attractive to the search engines. The … Continue reading

The Quick and Easy Way to Really Understand Long Tail Keywords

Have you heard of the 80-20 rule? Well, an Italian economist called Pareto noticed that 80% of land in Italy was owned by 20% of the population. His work was taken up by others until it entered mainstream thinking. You’ve probably heard variations of what’s now become known as the 80-20 rule, or the Pareto principle. They go like this: we spend 80% of our time with 20% of our friends, or we wear 20% of our favorite clothes 80% of the time. Continue reading

The Best Online Marketing Strategy

One of the biggest mistakes that many businesses online and offline make is that they do not have a plan for success. Even though it is an online business, you should still have a business plan and you should have a search marketing strategy and know that you are targeting a large enough market. You should do searches online on Google, and Yahoo, and MSN, and see which of your competitors come up for that search term. Continue reading

7 Basics of Good Web Design

Whether you are just starting a web design project, looking at revamping an existing site, or just wanting to double check the usability of your current web site you should consider these 7 Basics of Good Web Design. Continue reading

Streamlining Your Social Web Presence in 6 Steps

By Deltina Hay (c) 2009 Following the advice of social media and Web 2.0 experts, you have established your own blog and joined a number of social sites, including Facebook, MySpace, LinkedIn, Twitter, YouTube, Flickr, LibraryThing, and Upcoming.org, among others. Now, the experts say you must add content to each of these accounts regularly to keep them dynamic. So, how’s this supposed to make your life easier? Relax. With some careful planning, you can streamline the process of keeping all of your Social Web accounts fresh and engaging without breaking your back or the bank. The trick is to make your social accounts work together. Most social sites use the concept of open source to make it easy for developers to write applications that enhance the features of the site. For our purposes, we will look at applications that can help us streamline our existing presence in the Social Web. … Continue reading

Why the growth of search defies economic turmoil

By Wayne Lieb In the midst of an economic downturn, marketers are still embracing search engine marketing as an accountable and cost-effective strategy. Here are the factors that are driving continued growth. Companies around the world have watched bad news pile up over the past few months, as it has started to become apparent that many of the world’s major economies will slip into prolonged recession. However, amidst the gloom, one major American company had good news for its shareholders — results that beat analysts’ forecasts with a 25 percent increase in revenues for the most recent quarter. That company was Google, and its success illustrates how search engine marketing (SEM) continues to defy poor economic conditions, enabling it to grow into one of the world’s most significant marketing channels. It is expected that paid search will grow at a compound annual growth rate of 13 percent up to 2013, … Continue reading